Reed & Mackay approached Affixxius when they were looking to produce a promotional film for their ViatiQ booking platform. The brief was to capture the essence of the brand whilst at the same time, clearly outlining the opportunities provided by this new sophisticated booking tool. With this being most people’s first interaction with the brand, the visuals needed to act as a ‘mood-setter’ for the company and therefore needed to be creative and engaging with exceptionally high production value.
The ViatiQ animation delivers a concise message that also reflects Reed & Mackay’s level of excellence within the Strategic Management field. As with all content we produce, the on-screen graphics were entirely bespoke and delivered to the highest possible standard. From there an asset library was created so that any future re-edits for the film could be made at minimal cost to the client. The film acts as a communications piece for ViatiQ as well as a strong marketing tool for the brand.
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