Project: #WholePersonWholePoint

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Taking particular note of the expression of personal diversity at Rugby School, this ‘attitude’ becomes the basis for “Whole Person, Whole Point” message. The development of this idea to showing ‘more than one side’ often borders on cliché in school, however, we felt that this particular approach could (quite literally) ‘blow open’ the idea of personal diversity imparted by a school experience.
Our approach to the film makes use of the full ‘muscle’ of Affixxius’ award-winning VFX capability to bring a high-end visual technique normally found in Blockbuster films to the storytelling we want to transmit to our audiences. In very simple terms our story looks to highlight the breadth of activity that makes each “whole person” at the school, but in a spectacular manner.