"Ooh Aah Electric Car"

Creative Agency: Born Social
Director: David Whayman
Producers: Billy King, Liam Wadd
DOP: Daniel Eastgate
Camera Op: Liam Gummer
Choir: Gospel’N’Soul Voices
Crew: La Prod Du Sud

Casting
Location
Production
Post Production
Music
Sound Design

Our latest launch brings together two titans of industry; Ford and Eric Cantona. Working in collaboration with Born Social, we were tasked with celebrating the launch of the all-electric Ford Capri. With the backdrop of breath-taking Marseille at our disposal, the end product is wrapped in the unmistakable charm and gravitas of one of football’s all-time greats.

The comedic script of this campaign lent itself to a playful creative, which was brought to life by the performances on-screen and vision of Director, David Whayman. The social campaign features three assets; ‘Ooh Aah Electric Car’, ‘Rewired Reviews’, and ‘When Eric Met Thomas’.

Each with a distinct and spirited tone, the spots feature Ford Capri Product Designer, Thomas Morel, talented local French choir Gospel’N’Soul Voices, and The King himself.

The campaign heroes the all-electric Capri in a joyful, unique way and can be found across paid and organic social media channels.